Don't Just "Broadcast." Engage.
The Bridge System
Our Video and Advertising Platform and Ad-Network gives your audience an engaging, feature-rich mobile video experience they will repeatedly watch and distribute to friends, while our high value ad inventory delivers targeted messages to your viewer, and revenue to you.
Our suite of technology services offers a complete mobile video solution:
- TFI - Transpera Feed Ingestion - Comprehensive ingestion service and tool set to capture video from existing websites, services and handsets.
It’s as easy as providing an RSS feed. Transpera’s integration with online video management and publishing partners such as Brightcove and thePlatform, further compliment and simplify the process.
- Video Encoding & Delivery System - Ensures that the right video and advertisement is delivered to the right handset, quickly and efficiently, from any format to any format, from web to mobile, or mobile to web. Including video imbedded in WAP, Apps, Flash, Java, and Brew.
- Transpera Web Services (API) Layer – A robust and versatile API layer provides numerous ways for publishers to request specific, individual videos, request videos from a defined category or customized playlist, Search videos and more. All with dynamic advertising seamlessly targeted and delivered to the user.
- TRL - Transpera Reporting Layer – Accurate and up-to-the-minute reports on mobile site traffic and video views, arranged by single date, date range, sites, particular handsets, downloads vs. streams, impressions delivered, revenue generated, and more.
- TUC - Transpera User Console - Publishers have secure and direct access to a variety of campaign and content management tools for monitoring their mobile video service, including a Dashboard overview, administrative tools, site traffic and video view reports, feed ingestion, advertising campaign management details and more.
TAP - Transpera’s Advertising Platform gives advertisers a direct route for marketing to their target audiences.
Among the mobile ad formats available on Transpera’s network are Peek™ pre-roll video -- 15-second mobile video ads -- coupled with display advertising, that are uniquely suited for the mobile user. Ads are targeted based on content usage and demographics, and inserted server side in real-time to ensure rapid delivery with no rebuffering.
Transpera Advertising Platform can flight, manage, insert and report in-stream and display units across all mobile video services and apps. Customers can manage all mobile video advertising campaigns in one location, across any handset or application, including the iPhone.
